When a Crisis Hits, Your First 90 Minutes Decide the Outcome.

What You Get in the Executive Crisis Training Program:

Sixteen straight-to-the-point sessions built for high-pressure moments. When the clock is running, you’ll know exactly what to do, what to say, and how to stay in control.

Phase 1: Immediate Stabilization
Take control before the narrative takes control of you

• Assess real risk fast so you don’t overreact or miss what matters
• Know exactly what NOT to say in the first hours that can create reputational damage
• Align your leadership team quickly so everyone speaks with one voice, not five conflicting ones

Phase 2: Messaging & Media Control
Control the story before it controls your reputation

• Use executive-level messaging frameworks built for pressure, not theory
• Deliver holding statements that calm employees, reassure stakeholders, and reduce media escalation
• Handle interviews, leaks, and speculation without losing control of the narrative

Phase 3: Decision & Strategy Alignment
Make the right moves when every decision carries risk

• Know when to speak, when to hold, and when to escalate so you don’t make the situation worse
• Align legal, board, and communications without slowing down your response
• Protect your reputation and your company while maintaining authority and credibility

Testimonials:

Tim Brown has been working with my company and me for decades when it comes to public relations and crisis communications. As chairman & CEO of a global, publicly traded company, I have relied on his experience and knowledge.

Tim has been exceptional working with all levels of employees as he has helped us steer through the maze of brand messaging when it deals with media and the key audiences they influence. I look forward to many more years ahead and feel fortunate to have him as a partner and member of our team.

Kevin Guest, Chairman & CEO | USANA Health Sciences

Tim Brown's expertise in crisis communications is, without question, the best in the business. I recall specifically the intense period preceding our acquisition by Dominion Energy. Tim’s strategic approach empowered us to control the narrative and prepare our team for plausible media encounters, ensuring our story would be told accurately and effectively.

Tim’s media acumen is simply unmatched.

When a company faces intense scrutiny, it needs a strategist who can turn a crisis into opportunities. Tim Brown is that strategist.

Ron Jibson, Former Chairman & CEO | Questar Corporation 

Tim Brown's strategic expertise was instrumental in transforming our organization's relationship with key stakeholders. Tim brought a clear, strategic vision that started us on a productive path to reshape our media relations and communication efforts. His guidance helped not only to revitalize our media relations but also to significantly improve public perception, reestablishing trust and credibility where it was most needed. 

Jennifer Yim, Board Administrator | Utah Board of Pardons & Parole

Tim Brown offers a unique set of skills that persuade, educate, motivate and inspire his audiences. He is relatable, engaging and enables people to walk away with tangible strategies for success. Tim intuitively knows how to tailor his messages that hit the exact mark.

Pat Jones, CEO | Women's Leadership Institute

Run! … Run (don’t walk) to a Tim Brown presentation. Tim’s insights, wit, and public relations prowess are unparalleled and will have you thinking in new ways before you leave the presentation. With the most authentic delivery, he adapts his research, content, and style to fit any industry or organization. Simply one of the best.

Alison McFarlane, Former Vice President, Institutional Advancement | Salt Lake Community College

Tim Brown has been managing our PR for many years. He has helped establish Christopherson as a thought leader in the travel management industry. We do an annual media tour together to New York City, and we always get quoted in numerous travel industry publications as a result of the meetings he is able to secure for us.

Mike Cameron, CEO | Christopherson Business Travel

His experience speaks for itself but let me speak for it a little as well: Tim is a top-notch professional who navigates through PR waters expertly. We’re lucky to do work with him.

Matt Jensen, VP of Marketing | Ken Garff Automotive Group

Although Tim is one of the state’s most accomplished public relations experts, he treats each client, no matter the size or situation, with the same enthusiasm, professionalism and focus. His experience is second to none, but it is his genuine concern that makes him the ideal public relations partner.

Dr. Jordon Sharp, VP of Marketing | MiNT Construction

What This Is / What This Isn’t:

This Is:

• Executive-level guidance

• Practical and experience-based

• Designed for real-world pressure

• Calm, strategic, and realistic

This Is Not:

• A generic PR course

• A social media tactics program

• A substitute for legal counsel

• A theory-heavy academic product

What Comes Next:

When the Crisis Is Contained, Preparation Matters.

This Executive Crisis Training Program is designed to help you respond now.
For leaders who want long-term preparedness, advanced simulations, future-proofing, additional programs and private advisory options are available after completion.